| Title | Boffo Magazine Advertisement |
| Date | 1948 |
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| Description | A magazine advertisement issued in January 1948 by Associated Booking Corp., headquartered at 745 Fifth Ave., New York City, PL 5-5572. The sheet is dominated by the large portrait illustration of Louis Armstrong holding his trumpet, surrounded by a collage of newspaper reviews and notices. The central advertisement reads "LOUIS ARMSTRONG AND HIS CONCERT GROUP featuring JACK TEAGARDEN, Sidney Catlett, Dick Cary, Barney Bigard, and Velma Middleton." Surrounding the central image are several reprinted press clippings, including pieces headlined "ARMSTRONG JAZZMEN JAM CARNEGIE HALL" from the New York Daily News by Robert Sylvester, "OL' SATCHMO SOCKO, SNARING BOFFO 8G IN CARNEGIE MIDNITER" from Variety by Bernie Woods, "ARMSTRONG A SELLOUT" from Frank Conniff of the New York Journal American and Other Newspapers, and "ARMSTRONG TRIUMPH AT CARNEGIE" from the New York Times. The reviews collectively celebrate Armstrong's triumphant Carnegie Hall appearances, noting a sellout audience of more than 2,900, with ticket prices reaching $4.80, and praising his musicianship, stage presence, and the performances of his ensemble. |
